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Kimberly-Clark Launches Wellness Line

Poise is aimed at menopausal women.

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By: TOM BRANNA

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Kimberly-Clark Corporation is launching Poise Feminine Wellness line, which the company calls, “a first-of-its-kind line of consumer products designed specifically with menopausal women in mind.” The launch represents the Poise brand’s expansion into the feminine wellness category in the U.S. and Canada, following the recent successful rollout of these products in parts of Latin America. The Poise Feminine Wellness line includes five products designed to work naturally with ...

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